Artisan Alley
This is a branding and identity board for a thrift and services shop. People can bring in their old clothing, as well as workers being about to sell their clothing they believe could go to a new home. This shop has space to have services for freelance workers as well, setting up a small station in order to do the job they provide. Services such as hair and nails, self-portrait drawings, headshots, selling ceramics, and even more!
Type
Group Branding
Year
2023
Keeping with the natural and handmade style in this store, the branding shows this throughout with hand-drawn patterning. This patterning is used for an array of items such as packaging for purchased goods as well as decor.
This color palette is meant to provide a calm and relaxing tone, with natural and earthy undertones. Everything is handmade or hand-picked to be given to those who are in need or “something new”!
